Markets

Expanding STARCYCLE Nationwide

StarCycle is growing across the United States, tapping into thriving communities with a strong interest in boutique fitness. Our current and upcoming markets are rich with potential, offering new franchisees the chance to establish themselves in some of the hottest areas for fitness and wellness. Learn more about the markets where StarCycle is already making an impact, as well as the prime locations we’re targeting for future growth.

Top STARCYCLE Markets

Click Below to Explore our Top Markets

Portland Area

The Portland metro area has long been a hub for health-conscious individuals, making it an ideal location for StarCycle’s inclusive and community-driven approach. Portland is known for its thriving boutique fitness scene, with residents eager to invest in both physical and mental well-being. Oregon’s fitness market has seen steady growth, with a particularly strong interest in group fitness classes. With an emphasis on sustainability and health, Portland aligns perfectly with the StarCycle ethos​​.



Santa Barbara, CA

Santa Barbara offers a unique blend of luxury and wellness. Its affluent, health-focused population makes it a natural fit for StarCycle’s premium indoor cycling experience. Boutique fitness studios thrive here, and the local interest in holistic wellness provides a strong market foundation. With its picturesque location and high-income demographic, this area offers significant opportunities for studio expansion​.



Greater Seattle Area

Seattle’s booming economy and highly active population make it a prime market for StarCycle. Known for its outdoorsy lifestyle, the city also supports a burgeoning fitness industry. Seattle residents are invested in wellness and boutique fitness, and StarCycle’s community-driven environment caters to both casual fitness enthusiasts and dedicated cyclists. The city’s growing population and wealth offer sustained growth opportunities​.



Expansion Opportunities

Hot Markets for StarCycle Expansion

Phoenix, AZ

Phoenix is one of the fastest-growing cities in the U.S., with a booming population and an increased interest in fitness. As a year-round warm-weather location, Phoenix residents prioritize an active lifestyle, and the boutique fitness market is flourishing. The city’s growth in both residential and commercial sectors, combined with a young, dynamic population, makes Phoenix a prime target for new StarCycle studios​​



Denver/Boulder/Fort Collins (Front Range, CO)

Colorado’s Front Range is known for its active and health-conscious residents, making it a natural fit for StarCycle. Denver, Boulder, and Fort Collins are among the fastest-growing cities in the country, and boutique fitness continues to thrive in these areas. With a population highly engaged in outdoor activities and fitness, the demand for indoor cycling is strong. Additionally, Colorado ranks highly for health and wellness, providing a solid customer base for future StarCycle franchises​.



Dallas, TX

Dallas is a dynamic and fast-growing market, where boutique fitness has exploded in popularity. With a population that values both luxury and fitness, Dallas offers the perfect environment for StarCycle’s premium cycling experience. The city’s growing affluence and increasing interest in wellness trends make it a strategic location for studio expansion. Dallas’ economic strength and expanding suburbs provide a wide range of opportunities for franchise growth​​.


Kansas City, MO/KS

Kansas City offers a thriving and diverse community with growing interest in fitness and wellness. The city is undergoing a cultural and economic revival, and fitness trends are becoming an integral part of the urban lifestyle. With a mix of urban and suburban developments, Kansas City presents multiple opportunities for StarCycle to expand its unique brand of community-driven indoor cycling. The market’s steady growth makes it a promising location for future franchises​​.

Variety of Expansion Opportunities

At StarCycle, we recognize that no two cities are the same, and we tailor our studio offerings to fit each market’s unique needs. Whether you’re expanding into a bustling urban center like Seattle or bringing StarCycle to a growing suburban community like Bozeman, there are a variety of opportunities to explore. Each location has its own distinct advantages, from high-density residential areas to fitness-focused populations. StarCycle’s adaptable model allows for success in diverse environments.

Top STARCYCLE Locations

Lake Oswego, OR

Located just outside Portland, this studio is the flagship location for StarCycle, where our unique approach to cycling and community building first took off. Lake Oswego’s strong fitness culture and community engagement have made this studio a cornerstone of StarCycle’s success​.

Eugene, OR

As a city known for its health and outdoor activities, Eugene has embraced StarCycle’s community-driven, full-body workout. The studio’s vibrant culture reflects the city’s active population, making it a popular spot for fitness enthusiasts​.

Seattle, WA

Located in one of the fastest-growing fitness markets in the country, StarCycle Seattle brings a high-energy cycling experience to a population eager for boutique fitness options. The studio’s location and class variety make it a key player in Seattle’s fitness landscape​.

Santa Barbara, CA

This studio reflects the luxury and wellness that Santa Barbara is known for, offering a high-end indoor cycling experience that appeals to the city’s fitness-conscious residents. With its picturesque setting and dedicated clientele, StarCycle Santa Barbara is a standout in the region​.

Start Your STARCYCLE Journey Today

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